01
Register interest
Tell us who you are and how to reach you. Registration does not require payment.
FreeCompulsory
Free · under 2 minutes
The complete applicant journey
Know every step before you begin.
Registration is free. The Business Health Check is paid and compulsory. Payment provides access to the business assessment but does not guarantee selection.
Registration closed
Seven stages
From first interest to the live finale.
02
Complete the BHC
Answer the Business Health Check questions and receive a personalised business score across 6 business themes.
Paid diagnosticCompulsory
₦7,500 standard · ₦10,000 late
03
Review your results
See strengths, gaps and practical next steps before continuing your application.
Programme stageCompulsory
Immediate result
04
Submit your application
Complete your business and financial information, then provide a two-minute pitch video.
Programme stageCompulsory
Required
05
Build capacity
Join optional capacity-building sessions across the six business pillars.
Programme stageOptional
Open to everyone
06
Selection & semi-final
Eligible applications are reviewed and the strongest businesses progress to virtual pitching.
Programme stageSelection dependent
5 September
07
Grand Finale
Six finalists pitch live, with the top three sharing ₦3 million in funding.
Programme stageSelection dependent
12 September · Lagos · Free to attend
Free
Registering interest and creating your programme profile.
Paid
The Business Health Check: ₦7,500 early bird, then ₦10,000.
Not guaranteed
BHC payment does not guarantee shortlisting, finalist status or a prize.
Pitch video
WIBC Pitch Video Guideline
Submit a 1–2 minute pitch video introducing your business and why it deserves to progress in the Women in Business Competition.
1
Who you are
Your name and business name.
2
The problem
What problem does your business solve?
3
Your solution
What product or service do you provide?
4
Your customers
Who do you serve?
5
Your progress
Key traction, achievements, customers, revenue or milestones so far.
6
What comes next
What are you trying to achieve next?
7
Why you should progress
Why should your business be selected for the next stage?
Recording tips
- ✓Keep the video within 1–2 minutes.
- ✓Record in a quiet, well-lit environment.
- ✓Ensure your voice is clear and audible.
- ✓Speak naturally; you do not need professional video production.
- ✓Focus on your business and the strongest reasons it should advance.